Welcome 👋. I’m glad you’re here.
I’ve spent the last 20 years figuring out how to make a living doing what I love. It started with my first business, Writeability—a copywriting service catering to small businesses that went by the tagline What you meant to say. I still love that tagline.
After training to become a yoga teacher, I walked away from my side hustle of serving tables and committed—for better or worse—to the full-time slog of being an independent contractor. I taught a bazillion classes, took on every private client who contacted me and drove through the streets of Toronto like a maniac getting from job to job. I’ll always pride myself on knowing every back alley in that city thanks to an obsession with “efficient” driving.
I eventually reached a breaking point with teaching and nearly walked away from it altogether. But a few close friends and colleagues reminded me that teaching didn’t have to look like maxing out my schedule with classes and clients. Instead, I could take what I did online.
I dove headfirst into the world of digital course creation to bring Detour Method Online (and later, Detour Method Synthesis) to life. At the same time, I spent every spare moment learning the ins and outs of social media, building a following on Instagram that let me travel the world to share the Detour method.
As the Detour gained global traction, I invested every ounce of energy into the things that had the greatest impact on my business:
1. Continuing education with the best in the movement biz: FRC, Somatraining, ELDOA, Ido Portal, Gymnastic Bodies, Agatsu…I’ve been drinking from the fire hose of movement training for longer than my previous decade-long obsession with Ashtanga Yoga.
2. World-class business and marketing support: from life coaches and educational architects to business mentors and The School of Mom + Dad, The Detour is a reflection not just of me, but of all those who’ve had my back over the years.
Now, this entrepreneurial journey has brought me to a place where The Detour bridges the gap between integrated movement and teaching with integrity. If you’re here because you want to move well, check out the Detour Virtual Studio. Or if you’re a movement professional who’s ready to carve a distinctly different path toward entrepreneurial greatness, join us in The Teachers Community.
Either way, I look forward to crossing paths with you soon xx.